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	<title>Steve Schiffman</title>
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	<link>http://www.steveschiffman.com/blog</link>
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	<pubDate>Mon, 05 Jul 2010 10:18:13 +0000</pubDate>
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		<title>Does Social Media Really work in Sales?</title>
		<link>http://www.steveschiffman.com/blog/sales-training/does-social-media-really-work-in-sales/</link>
		<comments>http://www.steveschiffman.com/blog/sales-training/does-social-media-really-work-in-sales/#comments</comments>
		<pubDate>Mon, 05 Jul 2010 10:18:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Sales Training]]></category>

		<guid isPermaLink="false">http://www.steveschiffman.com/blog/?p=45</guid>
		<description><![CDATA[One of the biggest debates is whether the social media can really help the sales person.
No.
 
There i said it, NO, i don&#8217;t think that it does.  I know, right now you are killing yourself, thinking all along that twitter, Linkedin, etc, etc, etc were going to give you the sales for the year. I am [...]]]></description>
			<content:encoded><![CDATA[<p>One of the biggest debates is whether the social media can really help the sales person.</p>
<p>No.</p>
<p> </p>
<p>There i said it, NO, i don&#8217;t think that it does.  I know, right now you are killing yourself, thinking all along that twitter, Linkedin, etc, etc, etc were going to give you the sales for the year. I am on all the sites, and while I get lots of inquires for job, I never get a lead that turns out to be anything.</p>
<p> </p>
<p>And, every time I try to use the website to locate a prospect, I can find them, but there is usually no reply.</p>
<p> </p>
<p>So what is the point of being on the sites? Just that&#8230;to be on can not hurt you unless you do or say something really dumb. Can it really be that bad, no not really.</p>
<p> </p>
<p>However, I do know of one person who is followed by, his count, 1000 people and swears that he hears from them all the time. Yet when I asked him about his business, he said it was bad. Perhaps if if he spent more time in prospecting rather that tweeting he would be more successful.</p>
<p> </p>
<p>See you on the web!</p>
<p> </p>
<p>Good Selling, Steve</p>
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		<title>Embrace the objection</title>
		<link>http://www.steveschiffman.com/blog/sales-training/embrace-the-objection/</link>
		<comments>http://www.steveschiffman.com/blog/sales-training/embrace-the-objection/#comments</comments>
		<pubDate>Mon, 21 Jun 2010 19:22:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Handling Objections]]></category>

		<category><![CDATA[Sales Training]]></category>

		<guid isPermaLink="false">http://www.steveschiffman.com/blog/?p=43</guid>
		<description><![CDATA[Handling objections is easier that it sounds...]]></description>
			<content:encoded><![CDATA[<p>Recently I have found that there is a better way to deal with the objection: EMBRACE it!</p>
<p> </p>
<p>I was with a prospect when he asked me a question about fees and expected results. Rather than give him the run around that sales people do, I simply said to him &#8220;I am glad that you asked that question&#8230;&#8221; and began to go into detail about the topic. He was astonished, since no one gives direct answers anymore. But it worked for him, and I signed the deal.</p>
<p> </p>
<p>You can do the same thing. The next time that someone asks you a question or proposes an objection just say &#8220;I am glad that you asked that&#8230;.&#8221; or &#8220;I am glad that you are concerned&#8230;&#8221;. Then answer the question as best as you can. Stay focused, since most objections are really based on confusion and doubt.</p>
<p> </p>
<p>More importantly, the prospect will be happy to hear your answer. Make it work for yourself, and let me know what happens.</p>
<p> </p>
<p>Good selling.</p>
]]></content:encoded>
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		<title>Why use a proposal</title>
		<link>http://www.steveschiffman.com/blog/sales-training/why-use-a-proposal/</link>
		<comments>http://www.steveschiffman.com/blog/sales-training/why-use-a-proposal/#comments</comments>
		<pubDate>Tue, 07 Jul 2009 14:07:07 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Sales Training]]></category>

		<guid isPermaLink="false">http://www.steveschiffman.com/blog/?p=36</guid>
		<description><![CDATA[I have written about this before, but it is worth repeating. The word proposal in sales is such a weak word that it should never be used. Instead, sales people should use &#8220;recommendation&#8221;. It is strong and carries with it a firmness that tells the prospect that what we are selling is worth their consideration. [...]]]></description>
			<content:encoded><![CDATA[<p>I have written about this before, but it is worth repeating. The word proposal in sales is such a weak word that it should never be used. Instead, sales people should use &#8220;recommendation&#8221;. It is strong and carries with it a firmness that tells the prospect that what we are selling is worth their consideration. Next time you return to the prospect, bring back a recommendation, and see if that works better than a boiler-plate proposal.</p>
<p> </p>
<p>Good selling, Steve</p>
]]></content:encoded>
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